Justifying Your Website In The Cloud

The idea of putting your biggest marketing investment in the cloud might be a little scary. But that’s why you’re reading this post — you’re smart and know when to take a well-calculated risk.

The cloud is built for those with a built-in taste for success – who want to provide their customers with an updated website that’s optimized for search and ready to handle the campaigns generated from your marketing and sales departments.

THIS IS WHERE THE CLOUD COMES IN.
For those who like official definitions, Gartner came up with a good one: “The cloud is a style of computing in which scalable and elastic IT-related capabilities are provided “as a service” to customers using Internet technologies.” Gartner crammed all the important key words in there: scalable, elastic, service, Internet and IT. It makes it a good definition, but what does that mean for your public-facing website?

WHAT ARE THE BEST BETS IN THE CLOUD?
If the cloud is a scalable and elastic IT service, everything should be a good fit for the cloud, right? While that might be eventually true, for now here are the top uses for the cloud.

Public Websites with fluctuating traffic levels often require a big investment in an infrastructure (hardware, power and IT staff) that can accommodate short-term spikes. If your web analytics resembles a roller coaster, it might be a good idea to consider a cloud solution.

B2B / Partner / Client Portals are becoming extremely popular. With the right security features in place, the cloud is the perfect place to host a partner portal as it can experience fluctuations in traffic with every new product rollout or change.

Applications that can be pushed to the cloud are those that are a collection of services, like security services, mobile access, workflow integration, email, spam filtering, archiving, etc. Forrester recommends if you have an OLTP (online transaction processing) application – avoid the cloud for now.

3rd Party Integrations  Integrating 3rd party applications with your website becomes a no-brainer because the cloud acts as shield against your internal systems while providing the necessary scalability and cost savings.

BENEFITS OF USING OFFICE 365 FOR A PUBLIC WEBSITE
A content management system (CMS) makes the web more usable. It’s more important than ever these days to have your website be easy to manage, handle traffic fluctuations and be scalable with your business. Having a CMS solves many issues we face in business today.

Easy to update – Most websites grow organically over time and we find much of the content is out-of-date. If pages were manually updated using tools like Dreamweaver, its likely there are lost pages and things have gotten out of control. The benefit of a CMS is that anyone can learn to update the website.

Remote management – If the majority of your web production team (including content contributors) is off-site, a cloud CMS is a good fit for your business. Using Internet services allows individuals to easily access the information and data they need to effectively manage content and workflows all from within a single tool.

Saves time – Instead of struggling to publish content through your overloaded development team, a CMS gives non-technical staff the ability to publish directly with a push of a button. All with the added ability to revert back to an older version of the content should someone have hit publish too early.

Consistent user experience – The more your website can scale, the more you can take advantage of the cloud. Using templates gives your website consistency and pushes best practices out to your rogue teams.

Download the eBook to find out how to use Office 365 to build your public-facing website.

Your Project and the Team Dynamic in the Cloud

Conference Room

Photo by Stephen Cummings

Sitting in a conference room, very alone, waiting for a meeting to start can be boring and frustrating, especially when nobody shows up. Was the meeting canceled? Was there a memo? Are there still going to be bagels? All of these questions have been asked by literally millions of project managers, workers, contractors, and clients since, well, the building of the pyramids in Egypt. Finally, after 5,000 years, the cloud and Office 365 has come to help.

A major key to the success of a project is communication. Projects where everyone sends updates and changes via email has, at times, been sufficient, but most of the time is riotously inefficient. Particularly if there are more than three people involved. Delivering a form and having everyone make changes and send back updates at the same time in different copies brews a colorful spreadsheet, sure, but it is really just a giant waste of time. Muddling through the confused has now prompted savvy managers to declare, “To the cloud!”

Some companies are already using their servers and/or some form of the cloud to share documents. That’s a start, but giving contractors, subcontractors, and clients’ access to your servers may cause some companies to feel uneasy. Not to worry, there is another way. SharePoint Online offers users a way to easily launch a project-specific site, manage permissions and share, communicate, and update the project team with relevant information.

The Project Site in the Cloud

Building an internal project site for each and every project allows owners, managers, workers, contractors and clients to all access the process at varying levels is easier than ever before. It makes the client part of the team and draws them into the project. It also gives contractors a place to communicate and be accounted for. A project site gives control and can break through some of the chaos that can delay projects and throw it over budget.

  • Document Sharing – If you have ever been an admin on a project in charge of collecting all of the documentation for post mortem and audit, then you know the tremendous amount of paperwork that can accumulate through the course of a single project. First off, don’t waste the paper. Secondly, the benefit of document sharing is that anyone can access it at any time. Keeping documents organized, showing changes by who and when, and allowing access to those who need it – when they need it – is what the cloud is all about.
  • Timeline – No matter how your project manager prefers to control the timeline, that timeline is always adjusting. Clients add things, contractors get delayed, workers get sick, etc. Updating the timeline can be a huge “time suck” for project managers, but SharePoint makes it easy for everyone to view the adjustments and provide status feedback.
  • Deliverable Schedules – If a deliverable is late there is a hit to the budget. One person on the team may only be involved in a single deliverable or many depending on the scope of the project and the value of their talents. Knowing when something is due and seeing project changes can allow each team member to plan their time, recognize conflicts, and use communication tools to seek solutions.
  • Meeting Schedules – Who’s going to be there, what’s going to be said, and who’s bringing the bagels are big concerns. Why? Perhaps some people work off-site and need to drive in or call in. Others need to provide the PowerPoint presentation and present in the meeting. People not showing up because they don’t have a reliable way to manage their calendar waste everyone’s time and is no longer acceptable.
  • Client Management – Clients are more engaged than ever before, which is both a blessing and a curse. There isn’t a project manager alive that hasn’t had at least one client micromanage the project or simply had some kind of personality conflict. But many project managers have found that most clients feel more comfortable when they are able to get updates in real time, retrieve essential documents, and view budgets without actually having to call a meeting or contact anyone. Putting information into SharePoint allows concerns to be nipped in the bud before they turn into issues that could create confusion, animosity, or an expensive conflict.
  • Analytics – Analytics on a project site works just like any other site. You’ll be able to see who’s on the site, when, where they went, what they did, what they looked at, and how long. Think about the control this allows a project manager in being able to tell what documentation is being viewed, what people are accessing the most, and what may need a little bit of improvement.

Office 365 offers a whole suite of cloud services specifically geared toward creating and managing intranets and extranets. You can create a very powerful tool or create a project template specific to your product so that everyone is on the same page. Your company’s projects have just been given a powerful new platform that makes today’s methods truly seem like you were building ancient pyramids.

Aaron Nettles, CEO Vorsite CorporationCall or email me if you have questions about Office 365,
Aaron Nettles
anettles@vorsite.com

(206) 781-1797

Getting Ready for Office 365

Image: Office 365

Office 365 is the next generation of productivity-based cloud services from Microsoft. It is geared towards all business, from a one-man show to a global organization. As a small business, it seems a little unreal at times to grasp the concept of having access to the same tools as Coca-Cola, but therein lies the beauty of Microsoft’s services – scale.

Cloud technology helps your business easily scale up or down and relieves your staff from making ongoing technical decisions about servers and bandwidth.

What cloud services are offered with Office 365?

Image: @Exchange Online
E-mail, calendar and contacts with current antivirus and anti-spam solutions. Includes the ability to get email on virtually any mobile phone and options for voice mail, unified messaging and archiving.

Image: Fingers typing on a keyboardSharePoint Online
Create sites to connect colleagues, partners and customers. Includes enterprise social networking and customization options.

Image: Two men on a laptopLync Online
Instant messaging, presence and online meeting experiences with screen sharing, voice and video conferencing.

Image: Microsoft Office Professional 2010Microsoft Office Professional Plus
The desktop version of the favorite productivity tool in business is now part of the complete Office 365 offering.

Office 365: A Few Plans to Consider

Small Business Solution
Microsoft’s cloud services plans are customizable based on your business needs.

Office 365 Small Business Plan

Enterprise Solutions
Microsoft’s cloud services plans are customizable based on your business needs.

Office 365 Enterprise Plan

Aaron Nettles, CEO Vorsite CorporationNeed help choosing the right plan?
Contact Aaron Nettles
anettles@vorsite.com
(206) 781-1797


Resources

Find out more information about the Microsoft Small Business Plan

Discover more Enterprise Plans

7 Steps to Organizing a Fundraising Campaign with SharePoint Online

Fundraising is all about teamwork, organization, and imagination. Ignite your team’s drive for communication and accomplishment by focusing some strategic energy on building an organized and efficient fundraising project site.

Creating an Organized and Efficient Project Site

1 – Define the Audience

Decide who needs to access the fundraising project site.

Write down all the possible groups of people who may need access to all or just a portion of the site. Will it be internal staff only, volunteers, partners, and/or board members? Deciding who needs access not only helps with organization, it will also give your IT staff time to prepare technical feedback on your concepts.

If you have some spare time, learn how to develop personas on Usability.gov

2 – Establish Goals and Objectives

Now decide what you want your SharePoint site to do for your audience. SharePoint can easily be setup to accomplish multiple tasks, but each section should have a specific purpose. Think about what you need each audience segment to do and map these to goals or tasks. This becomes your audience goal matrix.

Example: Volunteers need to do a call down to potential donors. In this situation you might want to have a section dedicated to communicating with potential donors with supporting documents like a telescript, mission statement, common questions, and a link to the secure list of donor names and telephone numbers where they can update status.

3 – Create a site map

SiteMap ExampleThe size of your organization will influence  the size of your fundraising project site. Based on the newly created audience goal matrix, begin listing the content needs and decide how the information will be categorized. One technique to accomplish this goal is to write down potential content categories  on notecards and group them together as a team. Remember, the site map should contain broad categories.

Get more information on Sitemaps from Usability.gov

Perform a card sort with Optimal Workshop (there’s a free version, up to 30 cards)

4 – Set up a Taxonomy to Organize Files

Taxonomy is simply information about the information and helps organize files across the organization. Taxonomy makes it easy to find and display documents regardless of its physical location within SharePoint. This essentially allows the same document to potentially be in two places at once.

Taxonomy areas to consider are:

  • Document keywords (or metadata)
  • Document naming convention

In a fundraising campaign, one might create a specific document taxonomy around the campaign name, campaign stage, and audience type. You are likely to come up with more!

Note: Even if you haven’t identified a taxonomy for your entire organization quite yet, deciding on categories now for this particular fundraising campaign is  a good place to start.

Learn more about how to manage metadata from Office Help

5 – Decide on a layout

SharePoint Layout / Template |  Image from Microsoft.com

Image: Microsoft.com

SharePoint comes with some pretty boring out-of-the-box templates but times are tough and as long as the site is organized and efficient, the site will work.

The main focus during this phase is to decide where content should go on the page. Best practices suggest that, as a team, you decide on types of pages, based on your site map and documents.  This will create standardized page templates and give a consistent location for content types. This means your staff and volunteers will know what to expect and always be able to find the information they need, regardless of what campaign they are working on.

Learn more about creating a project site with SharePoint Online

Best practices on creating Wireframes from Usability.gov

Ready for more? Learn about how to customize a publishing page layout in SharePoint Designer 2007.

6 – Create content

Content can serve as inspiration for your team. Exposing key milestones in a calendar on the page and displaying a chart of total donations can make your volunteers and staff feel informed and excited about their efforts on the campaign.

SharePoint makes it easy to keep content up to date and everyone on your team can quickly learn how to update the site, regardless of their previous technical ability.

Learn how to manage content with SharePoint Online

7 – Give permissions and get ready to go!

Permissions and access to the SharePoint site are essential if you’re looking to make a SharePoint project site a success. Make sure everyone has the permissions they need to access content and double check that all private content is secure.  Having IT looped in from the beginning and throughout the stages of a SharePoint project site will ensure your site is accessible to the entire team and nothing slips through the cracks.

Learn more about managing permissions with SharePoint Online

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Vorsite is at the forefront of a new generation of cloud-based technologies, offering customers a full spectrum of cost-effective cloud solutions and services. With over 100 deployments in the last two years, Vorsite recommends the right solution for each customer’s unique business needs.

Contact Aaron Nettles at (206) 781-1797 for more information on SharePoint Online deployments or other Cloud services.

You can find more information about Business Solutions in the Cloud on http://www.vorsite.com

Vorsite Delivers New Cloud Service: vorApps for SharePoint Online

Commercially available cloud service from Vorsite leverages the power of Microsoft’s Business Productivity Online Suite and provides users with email enabled information management.

Today’s ever-changing marketplace requires organizations to increase efficiencies and react swiftly to opportunities and challenges. Many companies are held back by their reliance on manual processes to store and share information, resulting in lost productivity and delayed results. A trusted application that allows information flow and real-time collaboration with co-workers and decision-makers is the most sought after solution in business today.

The Evolution of Information Storage

vorApps for SharePoint Online delivers an email enabled information management solution leveraging the power of Microsoft SharePoint Online. Through simple automation, knowledge can be captured, searched, and accessed through SharePoint. Instantly your workers create an alternate secure location to shared inboxes. Whether team members are in the next room or on the next continent, the powerful combination of automation and storage drives business efficiencies and builds a more agile organization.

Information Interaction at your Fingertips

vorApps makes everyday tasks easy and efficient. Public folders have been around a long time and employees are used to interacting with them. Imagine storing your communications in a public folder experience directly from your e-mail solution. Imagine sending a fax directly to SharePoint instead of information going directly to your desktop or lost in a shared inbox. Give your team members the freedom to focus on strategy and core tactics to keep your business evolving in a hard economy.

vorApps for SharePoint Online features the ability to store incoming and outgoing emails from familiar SharePoint lists and document libraries. This means when a team member receives or sends an email it is instantly stored within SharePoint and securely accessed by anyone on the team. The experience will provide your team members with streamlined processes, which ensures document security and promotes collaboration.

Benefits

  • E-mail enabled information storage
  • E-mail automation
  • Fax automation
  • Public folder experience
  • Archiving

Key features include:

  • Email Services
    • Incoming/outgoing emails are stored and accessed from familiar SharePoint lists and libraries
    • Incoming/outgoing emails are stored in Windows Azure and accessible from SharePoint Online lists and libraries
  • Administration
  • Reporting

Download more information about vorApps for SharePoint Online [ PDF ]

4/22 Webinar: Key Reasons for Small Businesses Moving to the Cloud

Why should small businesses consider moving to cloud computing or Microsoft Online Services critical to a long-term success? Want to gain your competitive advantage in 2010?
As a Microsoft gold certified partner, Vorsite is hosting a special edition webinar to help you navigate through the cloud.  Register Now!

Key Reasons for Small Businesses Moving to the Cloud:
SharePoint Online Solution Showcase
    Date:  Thursday April 22, 2010
    10:00 am – 11:00 am PST
    Presenter:Diane Gallagher, Vorsite CTO.
    Agenda:

  • Less IT spend, more investment in your business operation and customer acquisition
  • Stay nimble as your business grows
  • SharePoint Online Solutions Showcase

 

Microsoft Exchange Online mailbox is now 25GB per license: bigger mailbox, better productivity!

Learn More… Try 30-day BPOS free trial software http://www.TryMSOnline.com, or contact the Vorsite Online Services team(800) 218-7260 x101, TryMSOnline@vorsite.com

Feb Webinar Series: SharePoint Online Quick Start

Check out Vorsite’s Feb webinars that may benefit you to have more insights about Cloud Computing with Microsoft’ Online Services. 

1. Sharepoint Online Quick Start 

Wednesday February 10, 2010
11:00 am – 1200 pm PST

Time to recharge/update your Sharepoint knowedge!

Come join us to learn Product features, increased productivity, case study, and what to expect in migration.   Hear the real world example how Sharepoint Online can benefit your business, save cost up to 30%.

2. On-Premise vs. In the Cloud with Microsoft Online Services

Wednesday February 24, 2010
10:00 am – 11:00 am PST

  • On Premise vs. In the Clouds
       What Services Can You Move to The Cloud?
       What  is Your Business Priority Moving to The Cloud? 
  • Microsoft Online Services
       BPOS is The Right Choice for You.
  • Migration Process and What to Expect
       How Do You Start With Migration Process?
       Microsoft Has Tools for You to Migrate.
       Partner with Vorsite to Jump Start Your Migration.
  • What is Your Next Step?

Is Your New Year’s Resolution to Reduce IT Cost?

Learn to Reduce IT Cost by 30% with Microsoft Business Productivity Online Suite – Register Free Webinars Now!

  • Jan 13th, Wed – Business Productivity Online Suite 101. Learn more!
  • Jan 14th, Thu – SharePoint Online 101.  Learn more!

Or, go to TryMSonline.com for 30-day free trial of Business Productivity Online Standard Suite!

Vorsite Presents: On Premise or In the Clouds with Microsoft Online Services

 
Vorsite is one of Microsoft’s leading Online Services Partners that has helped over 80 organizations move to the cloud in 2009.
In this event, we will discuss the right combination of on-premise and cloud-based solutions, and showcase Microsoft’s Business Productivity Online Services.

When/Where
Date: Wednesday January 27, 2010
Welcome Reception: 11:30 AM PST (lunch will be provided)
Duration: 2 hours
Location: Microsoft Corporation, 205 108th Ave. NE, Suite 400, Bellevue, WA 98004
Cost: Free

Registration: Click Now!

*We will be giving away a free BlackJack smartphone at the end of the session for an early bird registrant!

What is this event for?
It will be a discussion about cloud services, the business value to your organization, and how Microsoft’s Online Services offering for SharePoint and Exchange can reduce your IT cost by 30%.

Why Attend
1. Moving to the cloud? Find the right combination of on-premise and cloud-based solutions for your organizations.
2. Understand how to reduce your IT cost by 30% with Microsoft Business Productivity Online Suite.
3. Explore the latest Microsoft Online Services, including Microsoft Exchange Online, Microsoft SharePoint Online, Microsoft Office Live Meeting, and Microsoft Office Communications Online.
4. Learn the migration process and deployment timeline.

Learn More… http://www.TryMSOnline.com, or contact the Vorsite Online Services team,(800) 218-7260 x101, mailto:TryMSOnline@vorsite.com

Two webinar offerings: Learn how to increase your business productivity with Microsoft's Business Productivity Online Suite (BPOS).

Here is your last chance in 2009 to learn how to increase your business productivity with Microsoft’s Business Productivity Online Suite (BPOS) – Register Now!

How do you realize new efficiency?  Cost cutting is not a long-term winning strategy.  To build a sustainable competitive advantage, companies must ultimately do two things- increase productivity and find ways to deliver new value to customers.

Vorsite Corp. offers two webinar series for you to learn about Microsoft Online Services.  In the webinar series you’ll be shown simply and clearly:

Streamlined communications. Your users can work with the same rich clients they already know and use—all within an integrated experience, from virtually any device, in almost any location.
Simplified management. Provide the tools your organization needs without requiring ongoing upgrades or installations. Microsoft Online Services put our IT resources to work for you.
Business-class security and reliability. Work with confidence knowing that these Online Services from Microsoft run on a network of world-class data centers protected by multiple layers of security, operational best practices – all while providing 99.9% uptime.

Webinar Series : Business Online Productivity Suite 101

When:  Wednesday, Dec 16

10:00-11:00 AM PST 

Webinar Series: SharePoint Online 101

When:  Thursday, Dec 17

 10:00-11:00 AM PST